About Delytica
We built the agency we wished existed
Most marketing agencies want a retainer before they've proved anything. We start by making your existing operation airtight — then grow from there.
The problem
What we keep seeing
The med spa industry is growing fast — an estimated $9.3B in 2026, projected to reach $33.2B by 2035. But most single-location practices are dramatically under-served when it comes to patient care between visits. The same gaps show up everywhere: unanswered calls, no-shows without any reminder system, patient lists that go cold after the first visit.
On one end, cheap entry-tier tools offer automation without strategy. On the other, full-service agencies charge $1,500–$6,500 a month — a number most owner-operators won't sign before they trust you.
Delytica fills the gap. A low-friction entry product that proves value fast — so by the time a practice is ready for advertising and content, there's already a foundation of trust in the system underneath it.
How we operate
Founder-led and intentionally lean
Phase 1 is intentionally lean: the Foundation tier deployed via a pre-built, proven system — with zero per-client customization and async-only support. That model lets us price at the top of the entry band while keeping margin strong enough to reinvest into the next tier.
Every client operates on HIPAA-eligible infrastructure from day one. No add-ons, no tiers within tiers. If you work in patient care, you need that standard — so we built it into the baseline.
Phase 2 begins when the Foundation tier has 8–10 renewing clients past month 2. That's the proof point that unlocks hiring and the Growth tier — not before.
Our principles
What we stand for
The Care Layer First
Most agencies want to sell you advertising on day one. We believe you shouldn't pay to fill a leaky bucket. The intelligent care layer comes first — then you pour fuel on it.
Results That Tie to Revenue
We don't report on impressions or clicks. We report on recovered appointments, reactivated patients, and prevented no-shows — numbers with a direct line to your practice's income.
No Lock-In. No Fluff.
Month-to-month on the Foundation tier. A proven system deployed without reinvention. We built the model to stay lean so that value compounds with scale — not headcount.
Built for This Vertical
We specialize in med spas and aesthetic medicine. That means HIPAA-eligible infrastructure as a default, communication templates built around patient norms, and pricing anchored to the economics of a practice — not generic SaaS.
The opportunity
The market timing
The US med spa market has over 11,000 locations and is growing at 15.2% CAGR. Most are owner-operated, under-served between patient visits, and generating preventable revenue losses. The window to build relationships in this vertical — before it becomes crowded — is open now.
Join us
Want to be one of our first 15 clients?
We're in Phase 1 — growing through warm introductions. Setup fees are waived for founding clients. If someone in your network referred you, mention them on the call.
Book a Discovery Call